Final Blog Post: A Brand

As a 20 year old, I likely have a social media addiction and deny it like every other 20 something.

My best form of communication is phone call, I often coordinate group projects through Snapchat, and discover new artists and opportunities through Instagram. I reply to my emails, just not as often as I will a text message.

This is the norm for my generation—to be multi-literate through different forms of social media. For the 2025-2026 accademic year, I will be the social media cordinatior of the High Point University Chamber Singers. This entails upholding the chamber singers branding and being our own publicity when it comes to concerts and other events. My personal qualifications would be those of my own social media pages.

Through Instagram, I have been crafting my own brand since I started my account in 2017. On this one social media page you'll be able to find out that I have been doing theater since at least 2018, I live in New Jersey or at least close to it, I spend a lot of time in Florida and New York City, I graduated high school in 2023 and now go to High Point University, and seeing concerts as a favorite past time of mine.

My timeline image is important to me... that's why it takes me at least three months to make one post.

In addition, I also have a small account dedicated to the art I had created through High School to keep track for my AP Art Portfolio, that remains encapsulated in time from 2023. 

When you search "Ella Marron" on Google, my Linkdin is the first link. Until this past year, I did not have an account. After contributing so much of my time to many activities in high school and even now in college, I find it difficult to be able to list them on my Linkdin page while keeping a professional image, especially considering much of what I did revolved around theater and choir instead of media production and journalism. However, after taking Motion Graphics this semester I now have an active reel on youtube and this summer I will piece together a production reel as well.

Tiktok is not an account that I cultivate, however with my new position, I will have to reinstall it back on my phone. It's deletion had followed me figuting out I spent at least three hours a day on it during covid. I have since developed a slightly less severe addition to Instagram Reels.

Putting an emphasis on digital footprint at such a young age, has been both constructive and destructive to my generation. Many of us choose the smart decision of not including partying, illicit drugs, and illegal behavior on our brands… But some of us crumble under the pressure of needing to look perfect.